news

De Nieuwe Zaak becomes a store operator

De Nieuwe Zaak, a company that specializes in advice and marketing for e-commerce, will soon also become a store operator.

"We are also consciously becoming a retailer, so that we do not just give advice on the sidelines, but really get our feet in the mud", says director Jurrien Kerstholt of De Nieuwe Zaak from Zwolle.

"More and more retailers have a product feed, for example to make their goods known to price comparisons". Such a feed also serves as input for the stores that De Nieuwe Zaak Retail will operate under its own brand. "We do the marketing, sales, customer service and deal with the payments. Our customers therefore receive a ready-made, paid order that is ready to be delivered ".

Kerstholt does not think he will compete with his customers. "The items are bought from them and they benefit from the knowledge we gain. In addition, it is also possible that we will jointly set up a separate company with a retailer ".

The entrepreneur thinks that around the summer of 2010 he operates three own stores, aimed at the consumer market. The first experiences he did with business partner Peter van Noord with a Christmas gift shop, which case was described by Twinkle Magazine here. "The experiences there taught us that our activities can not be channeled towards those of our customers".

Photo: sashafatcat (cc)

Editor'S Choice

Category news, Interesting Articles

Playboy bet on phone sex - news
news

Playboy bet on phone sex

Playboy has announced a version of Playboy.com especially for the iPhone. Of course, the magazine is known for its sharp articles, but places mainly information for relaxation on iPlayboy. On iPlayboy include a Playboy radio channel, the famous photos, videos and the necessary entertainment tips. Always wanted to know the difference between a Bunny, a Playmate or a Centerfold
none
Unilever starts trial with social media - news
news

Unilever starts trial with social media

Unilever Nederland will investigate the effect social media have on the organization. The company starts with 'listening' and later formulates a strategy on how it can play an active, participatory role. Since two weeks, the multinational researches on the Dutch field of work the influence social media like Twitter, Hyves and Facebook have on a number of corporate themes
none
Microsoft opens brand stores in Europe - news
news

Microsoft opens brand stores in Europe

Microsoft plans to open its own brand stores next year. To this end, it is currently in discussions with landlords of retail space in city centers. The software company wants to bring its products and its brand closer to the consumer. In addition, Microsoft gets direct control over the sales channel and the service provided there
none
Werkspot publishes iPhone app - news
news

Werkspot publishes iPhone app

Clients do not even have to go to their computer to do a job on Werkspot.nl. The company publishes an iPhone app. The app is free to download for those who want to offer a job on the digital message board Werkspot.nl. Users can give a description and fully automatically add one or more photos. That there is a need for the mobile application is evident from the statistics
none